SCIENTIFIC PUBLICATIONS, PRESS AND MEDIA

B. Hay. Meet het IQ van uw bedrijf. Brains and Business.
Trends, page 24. NV Roularta Media Group, 30(1-2), 2003.

B. Hay. Sequence Alignment Methods in Web Usage Mining.
LUC, 2003.

B. Hay, G. Wets, K. Vanhoof. Segmentation of visiting patterns on web sites using a Sequence Alignment Method.
Journal of Retailing and Consumer Services, 10: 145-153, 2003.

B. Hay, G. Wets, K. Vanhoof. Web Usage Mining by means of multi-dimensional Sequence Alignment Methods.
In Proceedings of WEBKDD, Web Mining for Usage Patterns and User Profiles at the ACM-SIGKDD Conference on Knowledge Discovery in Databases, pages 44-52. ACM, 2002. Extended version in Lecture Notes in Artificial Intelligence, 2003.

B. Hay, G. Wets, K. Vanhoof. Mining navigation patterns using a Sequence Alignment Method.
Knowledge and Information Systems, 2003.

B. Hay, G. Wets, K. Vanhoof. Discovering interesting navigations on a web site using Sequence Alignment Method extended with an Interestingness Measure.
Accepted at IntelligentTechniques for Web Personalization Workshop (ITWP ’03) at the 18th International Conference on Artificial Intelligence, 2003.

B. Hay, G. Wets, K. Vanhoof. Web Usage Mining by means of multi-dimensional Sequence Alignment Methods: preliminary study.
In Proceedings of Belgian-Dutch Conference on Artificial Intelligence (BNAIC’02), pages 123-130, 2002.

B. Hay, G. Wets, K. Vanhoof. Multi-dimensional Sequence Alignment Methods: Discovering navigation patterns on web sites presenting page- and time information.
In Proceedings of International Conference on Machine Learning and Applications (ICMLA’02), pages 57-63, 2002.

B. Hay, G. Wets, K. Vanhoof. A position and page-sensitive Sequence Alignment Method illustrated for visiting patterns within web sites.
Expert Update – Knowledge Based Systems and Applied Artificial Intelligence, 3(3): 15-19, 2001.

B. Hay, G. Wets, K. Vanhoof. Clustering navigation patterns on a web site using a Sequence Alignment Method.
In Proceedings Intelligent Techniques for Web Personalization Workshop (ITWP'01) at 17^th International Conference on Artificial Intelligence, pages 1-6, 2001.